Identifying associated hashtags can help you create a more nuanced message

Associated hashtags

For a small business owner or a social influencer, associated hashtags can provide a powerful tool to expand and reach a wider audience. An associated hashtag is just that — a hashtag that has a meaningful connection with a hashtag of your own interest. Let’s say you own an independent hardware store in your downtown area. One of the popular hashtags for this line of business is #hardware. Going through the posts under this hashtag, one comes across…